ATLANTA COPPERWORKS STUDIO

"A LEADING EXPONENT IN THE FIELD OF PAINTING ON COPPER"......DAVID WILLIAMS ART, UK

WHY INVEST IN ORIGINAL ART BY KARINA KERI-MATUSZAK?

There are no guarantees that any investment is certain.  With all the vehicles out there to invest in, and the economy being what it is, nothing is a sure bet.  But, if you enjoy my art, and want to purchase, there are several things you should know about my marketing and business strategy, pricing, and timing.

First, I believe you should never buy art you hate just for investment purposes.  Art is much more than an investment.  It is a chance to get lost in the feelings it evokes.  It is a conversation piece for get togethers with friends.  It is beautiful decoration for our bare walls.  If you like my art and want to buy it because you love it--then do.  You will get many years of enjoyment out of the piece you purchase.

I have collectors all over the world.  Some of them own over 25 pieces.  Many of them have whole rooms.  One of the benefits to purchasing my art is that I am a business person first, and an artist second.  I let the customers dictate the price of a new piece.  I strive to produce--and if my art is selling then I can continue producing.  Currently, most of my pieces are less than $500.  As demand goes up, prices will too.  But, I work hard to offer something in every price range.

You may have seen many artists lower their prices during these tough times.  That is one thing I will not do.  I feel this is unfair to the collector.  But, what I have done is introduced a new line of "ELITE" size paintings.  These are smaller and go for usually less than $75.  I try to make it possible for everyone to afford original art.

I also offer something with my paintings that is very unique.  When I name a painting, I never reveal the meaning behind the name to anyone except the owner.  The owner gets an Explanation of Title as well as other paperwork including a Certificate of Authenticity.  In the Explanation of Title, I explain why the painting received it's name.  The owner and I are the only ones who have this information.  The only way anyone else will know what the title means is if the owner decides to reveal it.  This gives the owner and I a personal connection through the painting.

I am constantly marketing my art.  With appearances on national television, features in books and magazines, and the increasing demand from collectors, I am doing everything I can to make sure your piece will grow in value.